Logent and Favoptic have entered into a partnership under which Logent will manage Favoptic’s e-commerce logistics in Finland. The cooperation supports Favoptic’s growth in the Finnish market and strengthens Logent’s position as a partner in e-commerce logistics.
Favoptic is a Swedish online eyewear retailer that delivers glasses directly from the lens manufacturer to consumers. The company was founded in 2001 and entered the Finnish market in 2002. Today, Favoptic serves hundreds of thousands of customers in the Nordics.
A distinctive feature of Favoptic’s service model is the option for customers to order up to four frame styles for home try-on before making a final purchase decision. Customers select their preferred frames, place an order, and return the trial frames.
Logent is responsible for fulfilling Favoptic’s orders in Finland from its warehouse in Lahti. The cooperation includes order processing, the handling and refurbishment of returned trial frames, and inventory management and storage of frames. A wide frame assortment is central to Favoptic’s business model, and the collaboration addresses the need to efficiently manage large volumes of frames.
Operating from the Lahti warehouse enables fast and cost-efficient deliveries to Favoptic’s customers across Finland.
– We are very pleased to start our cooperation with Logent as we continue to strengthen and expand our presence in Finland and across the Nordic region. Efficient logistics and high service levels are critical to delivering the customer experience our customers expect. Logent impressed us with their professionalism, flexibility, and ability to scale with our business ambitions. We see this partnership as an important step in supporting our future growth and ensuring even faster and more reliable service for our customers,” says Erik Edman, Vice President Operations, Favoptic.
– We are happy to start our cooperation with Favoptic and to support their growth in Finland. Favoptic is an excellent example of a customer for whom we can provide comprehensive e-commerce logistics services, from warehousing and order processing to value-added services. We are proud to contribute to ensuring smooth and efficient processes as well as fast and error-free deliveries to their customers, says Ari Laurila, Sales Manager, Logent Finland.
Further information:
Mikko Heinilä
Business Area Director, Logent
mikko.heinila@logent.fi
Ari Laurila
Sales Manager, Logent
ari.laurila@logent.fi
Erik Edman
Vice President Operations, Favoptic
erik.edman@favoptic.com
About Favoptic
Founded in 2001, Favoptic is one of the pioneers of online eyewear in the Nordic region. The company offers prescription glasses directly from the lens laboratory to consumers, eliminating unnecessary intermediaries and making quality eyewear more affordable. With more than one million pairs of glasses delivered, Favoptic has helped customers across the Nordics save significantly compared to traditional optical retail prices. Through a combination of digital convenience, free home try-on and a direct-to-consumer business model, Favoptic continues to challenge the traditional eyewear market and make high-quality vision care more accessible.
